Hello Gabriel! You are receiving this estimate because you care about doing great work – I don't take on a project unless I know we are a great fit and, I have to say, I'm excited about your project! I'm even more excited to get to know you and help you build a brand.

Every project I choose to work on is one of a kind. Each detail carefully considered with years of experience and craft behind each and every curve. 

Over the years I have learned to refine my skills, fine tuning how I work, as well as how I bring my clients into the process. Projects have come and gone, and with each one I have discovered that the very best results come from a single design concept strategy. This constraint guides the process, creating clear vision and focus early on. Clients who start off with three or four concepts tend to lack clarity and often times their product suffers because of it. 

My desire is to create the very best piece for your needs; you deserve my total focus and attention because your project is important.


From what I understand from our email conversation you are looking for an elegant lettering treatment for a new wine label. It will be my goal to design a script that captures the attention of the design-savvy wine consumer. My initial explorations will all be executed by hand to give the work a personal, more convincing, touch. 

I will also provide a digital mockup of the concept on a standard wine bottle to provide context. The final designs design will be delivered as a high resolution photoshop or illustrator file for your convenience.


This is the part you've probably skipped to. The price for a custom lettering treatment concept and execution is $3,000. This includes research, initial concept design, up to 2 revisions and final design sketch delivery by March 25th, 2014. The project will begin upon receipt of a 50% deposit.


I can't wait to tackle this project with you. It's going to be great.

Please contact me at drew@yourjustlucky.com to get started.